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Television and music


Live Experience with Sony's New Monolithic Bravia HDTVs

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27th of February 2010, 09:10 GMT | By Alex Vochin


Sony Bravia HDTVs with Monolithic design
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As some of you might have heard, earlier this year (well, during CES 2010, to be precise), Sony decided to take their Bravia line of HDTVs to a whole new level, not only in terms of image quality but also as far as the overall design is concerned. And this is how the Monolithic design came to be, a completely new approach to TV design, which manages to eliminate all of the unnecessary extra accessories in order to obtain a very smooth and attractive design.

So, during a recent press trip organized by Sony, we had the chance of taking a very close and personal look at the new Monolithic Bravias, which left us utterly impressed, both with the quality of the images and the actual design of these TVs.

We have to point out that the first different thing you'll notice about the fresh HDTVs from Sony is that they're... tilted. The reason why the designers have decided to adopt this solution is related directly to the idea of providing an enhanced level of comfort for the viewers, and, from our eyes-on experience, we can really admit that they've done a very good job, the whole thing being a lot more easy on the eyes than we'd expected while providing the same impressive image display quality we've grown accustomed to.

Another important idea worth mentioning is the use of Edge LED backlight technology, which really manages to boost up image quality and contrast, as well as the clever placement of controls, on the rear side of the device, out of sight but ready to use at all times. And since we're on the issue of controls, we'll also have to point out the the remote control of the new Monolithic Bravias has also been redesigned, now featuring a curved top surface (making easier to access the controls) and a glossy outer surface. The only thing we didn't particularly like was the size, the fresh remote controls being, in fact, extremely long and pretty thick too.
Monolithic Bravias - alternate view
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Monolithic Bravias - profile view
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Monolithic Bravias - close-up on the connectivity area
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Another thing that we didn't really appreciate about the Monolithic concept was the fact that, although the upper side of the HDTV was super-slim, it got a lot thicker towards the base (where the connectivity and controls are located), something that new developments in technology are sure to fix in the future.
Monolithic Bravias - controls
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Monolithic Bravias - remote control
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Remote control - alternate view
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As you might have noticed, we've decided not to go into too many details in terms of specific hardware and models, simply because this fresh design concept by Sony is going to be applied to a very large number of forthcoming Bravia HDTVs, available in a wide array of diagonal sizes, which will arrive in stores around the world over the course of 2010.




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Sony | Bravia | television and music | hands-on | HDTVs
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