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Oldest Kodak Film, KODACHROME, Goes into Retirement after 74 Years

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22nd of June 2009, 13:57 GMT | By Alex Vochin


The end of an era
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As you probably know only too well, Kodak has been around for a very long time, its various products leaving a very important impression on the history of both film making and photography. Sadly, as new technologies appear, older ones are pushed aside, and that's exactly what's happening right now with old photographic film, Kodak announcing the fact that its first brand, KODACHROME, is finally getting a well-deserved retirement.

As Kodak informs us, sales of the KODACHROME Film, which became the world’s first commercially successful color film in 1935, have declined dramatically in recent years as photographers turned to newer KODAK Films or to the digital imaging technologies that have become so very popular lately.

Moreover, since KODACHROME is a complex film to manufacture and an even more complex film to process, there is only one remaining photofinishing lab in the world, namely Dwayne’s Photo in Parsons, Kansas, that processes KODACHROME Film, precisely because of its difficulty. So, given the fact that nobody processes it anymore, it was to be expected for the film to go extinct sooner or later.

“KODACHROME Film is an iconic product and a testament to Kodak’s long and continuing leadership in imaging technology,” said Mary Jane Hellyar, President of Kodak’s Film, Photofinishing and Entertainment Group. "It was certainly a difficult decision to retire it, given its rich history. However, the majority of today's photographers have voiced their preference to capture images with newer technology – both film and digital. Kodak remains committed to providing the highest-performing products – both film and digital – to meet those needs."

Kodak estimates that current supplies of KODACHROME Film will last until early this fall at the current sales pace. However, those (probably only a few) who still want to shoot their favorites photos using film cameras are offered the option to try out two other Kodak products, the PROFESSIONAL EKTACHROME E100G and EKTAR 100 Film, both of which provide extremely fine grain.


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Kodak | cameras and camcorders | photography | film photography
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