Ever since Sony announced back at IFA 2009 its plans to focus on 3D entertainment for the home, we were extremely curious to see just how this concept would be materialized. And now, just six months later, the Japanese company let it all out at CES 2010, unveiling a very large number of Bravia 3D HDTVs, not to mention all sorts of accessories to go with them.

Sony decided to offer a little something for everyone's tastes, since the line is made up of 38 models ranging in screen sizes from 60 to 22 inches. There are some differences between all of these devices, of course, since the LX900 series offers integrated 3D functionality with Sony's 3D active shutter glasses and built-in 3D transmitter, while the HX900 and HX800-series are “only” 3D capable using Sony 3D active shutter glasses and a separate 3D transmitter. The 3D models incorporate a frame sequential display and active-shutter glasses that work together with Sony's proprietary high frame rate technology reproducing full high-definition 3D images.

Now, let's detail a bit what each of these series has to offer. First in line comes the BRAVIA XBR-LX900 series, which features screen sizes including 60 (XBR-60LX900), 52 (XBR-52LX900), 46 (XBR-46LX900), and 40 inches (XBR-40LX900). All of the new models feature Edge LED backlight, Sony's new Monolithic Design and Motionflow PRO 240Hz motion compensation technology, which also reduces the mixing of images of 3D content assigned to the left and right eyes.

All of the LX900 models come equipped with an OptiContrast panel that has been designed with a clear surface treatment and a resin sheet sandwiched between the LCD display panel and glass plate in order to minimize reflection and refraction of external and internal light. Moreover, they integrate Wi-Fi modules, for accessing loads of Internet content via the Sony BRAVIA Internet Video platform, while also supporting playback of personal content including digital pictures, video, and music through USB and DLNA certified network connections.

Another interesting feature is the Intelligent Presence Sensor with face detection. The sensor detects if you've stepped away from the TV or are not watching the screen and automatically dims the backlight. After an extended period, the TV will turn off if no one has re-entered the viewing area.

Next in line come the BRAVIA XBR-HX900 Series 3D Ready HDTVs, which do support 3D viewing, but will require the addition of Sony active shutter glasses and transmitter, both of which will be available separately. The series is available in screen sizes including 52 (XBR-52HX900) and 46 inches (XBR-46HX900), and the models pertaining to it also offer four HDMI 1.4 inputs, one component input, one composite input, one component/composite selectable inputs, and a PC input (HD15) with PC/TV picture-in-picture (plus Monolithic design / Motionflow PRO 240Hz motion compensation technology / OptiContrast panel).

Last, but certainly not least, comes the KDL-HX800 Series of 3D Ready HDTV, which is more or less similar to the XBR-HX900, but lacks Monolithic design and the OptiContrast panel. The models available in this series are the 55-inch class (54.6 inches measured diagonally) KDL-55HX800, 46-inch class KDL-46HX800 and 40-inch class KDL-40HX800.

All of Sony's brand-new Bravia 3D HDTVs will arrive in stores this summer, with pricing details being yet unknown.


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