Well, well, it seems things aren't great in the land of eBook readers in general and Amazon's Kindle in particular, because the company has just decided to make a move a lot of people were expecting for quite a long time now, namely that of expanding availability for their Kindle devices in more than 100 countries around the world.

As you can imagine, some might say that this is only Amazon's tactic of expanding its market share on a worldwide level. However, it's also quite likely that the eReader is facing some serious competition on its home market, so, in order to make this thing worth all the money pumped into its design and manufacture, Amazon has decided to try its luck on some other markets as well.

“We have millions of customers in countries all over the world who read English-language books,” said Jeff Bezos, Amazon.com Founder and CEO. “Kindle enables these customers to think of a book and download it wirelessly in less than 60 seconds.”

While we won't go into more details regarding the Kindle offerings (since we've talked about the Kindle 2.0 and Kindle DX quite enough over time), we will mention, however, that it will provide the international public with access to the Kindle store, where over 200,000 English-language books can be found, including New Releases and New York Times Bestsellers, which are typically priced less than physical editions. Over 1,000 different rights holders now have books available in the Kindle Store, including such publishers as Atlantic Books, Bloomsbury, Canongate, Faber and Faber, Hachette, Harlequin, HarperCollins, Lonely Planet, Penguin, Profile Books, Quercus, Simon & Schuster and Wiley.

Another important thing we must point out here is that, as of today, the Kindle has also received a price cut, selling for just around 279 US dollars, which is yet another sign that Amazon wants to make its product more attractive for a larger number of customers (which most likely translates into some current problems, as far as sales are concerned).

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