Vivitar, one of the less known brands of digital camera and photographic accessories, has just announced presence at the PMA show with the launch of the company's Series 1 collection of quality optics that will provide virtually everyone with something. First to be mentioned, the S1-1042 is a Roof Prism Binocular that packs a vast range of features, including 10x magnification and 42mm lens diameter.

This particular model is the company's first binocular built with Vivitar patented Series 1 lens technology, complete with dry nitrogen filling. The binocular is waterproof and fog-proof, as well as being built with the new open bridge design for added comfort and ease of use. Available at a suggested retail price of $249.

Next on the line-up, the Vivitar TEL-76700, the company's first astronomical telescope to embed Reflector-based architecture and technology, is built with one of the finest grade materials, among which Vivitar's own coating, lenses and mirror. The telescope ships with a deluxe Equatorial mount, providing superior functionality and precision. Being built with the young budding to novice stargazer in mind, the TEL-76700 is light enough to be portable, without lacking power, and available for $149.99.

Vivitar is a brand present on the market of digital cameras and photographic accessories for more than 70 years, and offers consumers a wide range of photographic products, including digital camera, digital video recorders, digital display devices and virtually all related accessories. If there was just one device that this company should be known for, then that would have to be the Vivitar 285 portable flash, and the re-made 285HV that many photographers have worked or work with, and consider it the best workhorse to what regards working with a flash on the go.


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